Greenman, Lacock Abbey, Great Britain “There’s nothing wrong with wanting to provide a good living for your family and employees. But that’s no reason to screw your customers, your competition and the planet in the process.” We believe in quality, in a thoughtful process. We find it irksome to produce a shitty product. So we don’t do […]
The story thus far ...
A collection of articles about the ideas, idealism, ethics and irritants of running a small business. With plenty of digressions.
“I can’t help you live your dream if I’m not living mine” THE BEST DESCRIPTION of the greenman I’ve heard is that it represents the regenerative power of nature. We could all use a little bit of that. I’ve been doing graphic arts and advertising for 35 years, and running Greenman for nearly a decade. It had been […]
Or why the words “dicking around” appear on this website Does profanity have a place in your marketing scheme? Hell yes. With a caveat. If your clientele uses it, you’re safe. Is it advisable? Common sense would tell you no. Some people are offended, and offending people shrinks the pool of potential clients. Let’s use […]